CREATING VECTOR ART
Creating vector art from rasterised images is an advanced graphic design skill that combines the best of technology and human artistic sensitivity. But as well as being an enjoyable pastime in its own right, vectorization also has multiple uses in the real world, both for individuals and businesses.
The ad designer’s friend
Businesses often expect the graphic designers in charge of creating their logos, signage, vehicle artwork or advertisements to work miracles, demanding clean, sharp scalable print artwork from poor quality source material such as low-resolution photographs. A photo to vector specialist can drastically reduce the time needed to fulfil such a complex brief. While the ad agency or design company work on other aspects of the design project, a vectorization specialist can focus on converting photographs into vector equivalents that can then be manipulated for stationery, flyers, posters, banners or whatever else is required.
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